How Will Google's Hawk Update Affect Your Business’ Local SEO?
Before the Hawk Update: The problem in a nutshell This all started because Google doesn’t like duplicate content. Why? Because it suggests that someone could be copying, or even plagiarizing content....
Schema Markup: What You Need to Know for SEO
What is schema markup? Essentially, schema markup is html code that helps give search engines important context that humans would normally pick up. It tells the search engine: This chunk of text is th...
5 Ways Social Media Can Boost SEO
How Is Social Media Marketing Part of SEO? Support 1: Social amplifies reach, which strengthens SEO (this is the biggie) Before we unpack what this does mean, let’s clarify what this does not mean. It...
What is YouTube SEO?
This blog will walk you through the ins and outs by giving you a definition of YouTube SEO, identifying the factors that contribute to YouTube SEO and providing tips for optimizing your YouTube presen...
Why Artificial Intelligence Benefits SEO
Affect 1: AI goes beyond keywords to look at meaning. Gone are the days of keyword bombing. Google’s AI, called RankBrain, has a better comprehensive grasp on what a piece of content is about than rig...