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What is “Low-Quality” Content?

What is “Low-Quality” Content?

By Valerie DiCarlo on Oct 15, 2018

Key Indicators for Low-Quality Content So here are several key indicators of low-quality content: Indicator 1: The content doesn’t achieve its main purpose. Google wants to make sure that its customer...

How Can You Optimize for Voice Search?

How Can You Optimize for Voice Search?

By Valerie DiCarlo on Oct 10, 2018

In this blog I’m going to walk you through a few key characteristics of voice search that should guide your voice search SEO strategy. Then I’ll provide you with a list of practical ways to optimize y...

Local Citation Pitfalls to Avoid

Local Citation Pitfalls to Avoid

By Valerie DiCarlo on Oct 6, 2018

Online Citation Pitfalls to Avoid Pitfall 1: Inconsistent name, address, phone number (NAP) listings. There is nothing that undercuts Google’s confidence in your business’s legitimacy and relevance li...

How to do Keyword Research in 2018

How to do Keyword Research in 2018

By Valerie DiCarlo on Sep 24, 2018

Keyword Research in 2018 But what does effective keyword research look like today, in 2018? The short answer is that keyword research is more nuanced these days. But it’s not a mystery. And it should...

How to Build and Optimize Local Citations to Boost Your Local SEO

How to Build and Optimize Local Citations to Boost Your Local SEO

By Valerie DiCarlo on Sep 10, 2018

How to Build Your Local Citations Here are a few strategies that you could implement tomorrow to help you increase the number of local search citations and boost your local SEO: 1. Learn from your com...