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Local Citation Pitfalls to Avoid

Local Citation Pitfalls to Avoid

By Valerie DiCarlo on Oct 6, 2018

Online Citation Pitfalls to Avoid Pitfall 1: Inconsistent name, address, phone number (NAP) listings. There is nothing that undercuts Google’s confidence in your business’s legitimacy and relevance li...

How to do Keyword Research in 2018

How to do Keyword Research in 2018

By Valerie DiCarlo on Sep 24, 2018

Keyword Research in 2018 But what does effective keyword research look like today, in 2018? The short answer is that keyword research is more nuanced these days. But it’s not a mystery. And it should...

How to Build and Optimize Local Citations to Boost Your Local SEO

How to Build and Optimize Local Citations to Boost Your Local SEO

By Valerie DiCarlo on Sep 10, 2018

How to Build Your Local Citations Here are a few strategies that you could implement tomorrow to help you increase the number of local search citations and boost your local SEO: 1. Learn from your com...

Why are Local Citations Important for Your Local SEO?

Why are Local Citations Important for Your Local SEO?

By Valerie DiCarlo on Aug 31, 2018

How Search Engines Use Citations The role of search engines is to recommend the most relevant results to a user’s inquiry. In fact, search engines’ success is tied to making the best recommendation. S...

What are Local Citations? (and why they're important for Local Business Optimization)

What are Local Citations? (and why they're important for Local Business Optimization)

By Valerie DiCarlo on Jul 28, 2018

Local citations aren’t new. In an earlier era, they took the form of the yellow pages or phone books, or diner menus filled with local business listings. But in the online context, local citations con...